Book Description: Author Eric Lefcowitz updates his bestselling biography The Monkees Tale with a comprehensive look at the 60s showbiz icons, The Monkees. Completely rewritten, amended and covering a 45-year span, Monkee Businessinterweaves four biographies into one compelling narrative. Lefcowitz chronicles the kaleidoscopic journey of Davy Jones, Micky Dolenz, Peter Tork and Michael Nesmith, following each of the four Monkees, together and apart, from 1965 to the present day. This tale of overnight success and Faustian bargains illuminates the powerful force of the group in forever changing the making and marketing of TV, rock'n'roll and entertainment brands. With hits like I'm a Believer and Daydream Believer still winning loyal fans generations later, the Monkees have become an American entertainment institution. Four stars writes Mojo magazine. This is the definitive biography of a rock and roll legend.