Convergence Marketing/ Strstegies For Reaching The New Hybrid Consumer

• Authors: Vijay Mahajan, Robert E. Gunther, John Hagel ( Foreword ) Yoram (Jerry) Wind - Yoram (Jerr…
• ISBN 10: 0130478679
• ISBN 13: 9780130478672
• Edition: 1st Printing
• Format: Hardcover
• List Price: Unknown
• More Details

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  Book Description:
  Business, Marketing

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