Engine That Could Values-Driven Change at Cumminsengine Company, 1919-1994

• Authors: Harvard Business School Press - Jeffrey L. Cruikshank
• ISBN 10: 007105068X
• ISBN 13: 9780071050685
• Edition: 1
• Format: Hardcover (688 pages)
• List Price: $45.00
• More Details
  
  

  List Price: $45.00

  Tags: Business & Investing, Economics,

  Book Description:
  This book gives the only history of Cummins Engine Co. It brings true meaning to managerial struggles to life in vivid detail. Portrays company successes-as well as the failures-and draws out the lessons learned. Analyzes the key characteristics of the company and its leaders, underscoring what has accounted for Cummins' longevity and success in its competitive environment. The text is based on comprehensive archival research and many interviews with the central company figures.

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