Book Description: â€śEye-opening, thought-provoking, and enlightening.â€ťâ€”USA Todayâ€śAn indispensable guide to the business logic of the networked era.â€ťâ€”Clay Shirky, author of Here Comes Everybodyâ€śA stimulating exercise in thinking really, really big.â€ťâ€”San Jose Mercury NewsWhat Would Google Do? is an indispensable manual for survival and success in todayâ€™s internet-driven marketplace. By â€śreverse engineering the fastest growing company in the history of the world,â€ť author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Webâ€™s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.