Master the proven principles of technology management (TM) to improve your company's financial performance and competitive position. Handbook of Technology Management, edited by Gerard H. Gaynor, gives you an enterprise-wide view of technology to help you manage your business as a system. . .optimize investments in technology. . .achieve efficient business integration. . .and monitor and measure TM effectiveness. Detailed case studies illustrate the TM efforts of such organizations as Motorola and Digital Equipment--valuable lessons you can use to ensure the success of your own company.
Business-Money, Management-Leadership, Management,