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Digital Transformation: The Essentials of e-Business Leadership

  • Authors: Patel - Keyur Patel - Mary Pat McCarthy - and McCarthy - Mary Pat - John (Foreword by) - a…
  • ISBN 10: 0071364080
  • ISBN 13: 9780071364089
  • Edition: 1st
  • Release: April 19, 2000
  • Format: Hardcover (134 pages)
  • List Price: $21.95
  • More Details

    List Price: $21.95

    Tags: Business & Investing, General,

    Book Description:
    The future of business is inextricably bound up with the Internet. Written by strategists at KPMG Consulting/Mertrius, this text provides executives with a "road map" for leading their companies through the transistion from business to e-business. By using interviews with those dealing with the e-business development, this book reveals the principles behind the digital transformation already underway, and why some companies succeed while others fail.

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