Marketing Management: Principles, Analysis and Applications (Irwin Series in Marketing)

• Authors: Benson P. Shapiro - Robert J. Dolan - John A. Quelch
• ISBN 10: 0256031533
• ISBN 13: 9780256031539
• Release: May 24, 1985
• Format: Hardcover (688 pages)
• List Price: $46.95
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  List Price: $46.95

  Tags: Business & Investing, General,

  Book Description:
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