The Little Book of Common Sense Investing
- ISBN 10: 1427201455
- ISBN 13: 9781427201454
- Author: John C. Bogle
- Edition: Unabridged
- Release: 2007-03-06
- Format: Audio CD
- List Price: $24.95
- Tags: Business & Investing, General, Investing, Popular Economics,
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Book Description: John C. Bogle’s The Little Book of Index Investing is a power-packed explanation of why outperforming the market is an investor illusion. Instead, the founder of The Vanguard Group—the man who’s been called “the conscience of the investment industry”*—recommends a simple, time-tested investment strategy that can deliver the greatest return to the greatest number of investors: indexing. Why? Investing is a zero-sum game where transaction costs, taxes, poor investment diversification, and poor market-timing (an affliction for most investors) hurts your portfolio more than it helps. Indexing eliminates that hurt. Bottom-line, if you can’t be an index, why not invest in one? And you’ll be all the happier and richer for it.*Time Magazine
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