E-Commerce 2012 (8th Edition)

• Authors: Laudon - Kenneth Laudon - Carol Guercio Traver - Kenneth - Carol Guercio - Kenneth; Traver
• ISBN 10: 0138018812
• ISBN 13: 9780138018818
• Edition: 8
• Release: November 26, 2011
• Format: Hardcover (912 pages)
• List Price: Unknown
• More Details

  Tags: Business & Investing, Industries & Professions, E-commerce,

  Book Description:
  This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field.

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