Entrepreneurship and New Venture Formation

• Authors: Norman M. Scarborough - Thomas W. Zimmerer - Zimmerer - Thomas W. - Thomas W - Thomas W. Z…
• ISBN 10: 0024317403
• ISBN 13: 9780024317407
• Edition: 1
• Release: November 9, 1995
• Format: Paperback (680 pages)
• List Price: $146.67
• More Details
  
  

  List Price: $146.67

  Tags: Business & Investing, Management & Leadership,

  Book Description:
  Practicality is the hallmark of this new text that focuses on the process of launching a new business venture. It takes readers from stimulating creative thinking, to translating the entrepreneurial “spark” into a successful business, to making the transition from entrepreneur to manager and developing an exit strategy. Unlike some competitors, this book is not a modified small business text. Strong practicality—lots of “hands- on” tools readers can use to actually launch a business.

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