Book Description: In this newly revised and expanded edition of Ed Poll’s highly praised Secrets collection, you’ll find a wealth of hands-on advice to help increase success—and satisfaction—across crucial areas of your practice. The guidance inside includes how to:• Raise your revenue and lower your overhead• Get—and keep—the clients you want • Maximize your technology ROI• Make staff integral to your mission • Implement a disaster communications plan• Sell or buy a properly valued practice• Avoid malpractice claims• And much more!