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Strategic Management: Competitiveness and Globalization with InfoTrac College Edition

  • Authors: R. Duane Ireland - Hitt - Ireland - Michael A. Hitt - Robert E. Hoskisson - HOSKISSON - Ro…
  • ISBN 10: 0324114796
  • ISBN 13: 9780324114799
  • Edition: 5th
  • Release: July 15, 2002
  • Format: Hardcover (1280 pages)
  • List Price: $139.95
  • More Details

    List Price: $139.95

    Tags: Business & Investing, Management & Leadership, Strategy & Competition,

    Book Description:
    This text explains how firms achieve strategic competitiveness, emphasising integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model.

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