Book Description: Business Leaders Are Buzzing About Curation Nation âAn indispensible guide to the brave new media world.â âArianna Huffington, editor in chief, the Huffington Post âGives me hope for the future of the Information Age. Rosenbaum argues for the growing importance of peopleâcreative, smart, hipâwho can spot trends, find patterns, and make meaning out of the flood of data that threatens to overwhelm us.â âDaniel H. Pink, New York Times bestselling author of Drive âA testament to the strategic mind of a genius and a road map for developing engaging consumer experiences by curating content around your brand.â âBonin Bough, Global Director, Digital and Social Media, PepsiCo âPerfectly on-trendâan insightful guide to the future. So entertaining you wonât put it down.ââChris Meyer, author of Blur âRead this book. Embrace curation, and youâll be ready to âcrush itâ with focus and passion in the noisy new world of massive data overload.â âGary Vaynerchuk, New York Times bestselling author of Crush It âProvides a wealth of real-world examples of how businesses can use the Web to give their customers a valuable curated experience.â âTony Hsieh, CEO, Zappos.com, and New York Times bestselling author of Delivering Happiness âOur best hope for sorting the good from the mediocre in our increasingly overwhelming media landscape.â âClay Shirky, author of Cognitive Surplus and Here Comes Everybody About the Book: Letâs face it, weâre drowning in data. Our inboxes are flooded with spam, we have too many âfriendsâ on Facebook, and our Twitter accounts have become downright unmanageable. Creating content is easy; finding what matters is hard. Fortunately, there is a new magic that makes the Web work. Itâs called curation, and it enables people to sort through the digital excess and find whatâs relevant. In Curation Nation, Steven Rosenbaum reveals why brands, publishers, and content entrepreneurs must embrace aggregation and curation to grow an existing business or launch a new one. In fact, he asserts that curation is the only way to be competitive in the future. Overwhelmed by too much content, people are hungry for an experience that both takes advantage of the Webâs breadth and depth and provides a measure of human sorting and filtering that search engines simply canât achieve. In these shifting sands lies an extraordinary business opportunity: you can become a trusted source of value in an otherwise meaningless chaos of digital noise. In Curation Nation, Rosenbaum âcurates the curatorsâ by gathering together priceless insight and advice from the top thinkers in media, advertising, publishing, commerce, and Web technologies. This groundbreaking book levels the playing field, giving your business equal access to the content abundance presently driving consumer adoption of the Web. As the sheer volume of digital information in the world increases, the demand for quality and context becomes more urgent. Curation will soon be a part of your business and your digital world. Understand it now, join in early, and reap the many benefits Curation Nation has to offer. Learn more at CurationNation.org.