Cutlip and Center's Effective Public Relations (11th Edition)

• Authors: Broom - Glen M. Broom - Glen Broom - Glen - Glen M.
• ISBN 10: 0132669153
• ISBN 13: 9780132669153
• Edition: 11
• Release: July 2, 2012
• Format: Paperback (456 pages)
• List Price: Unknown
• More Details

  Tags: Business & Investing, Marketing & Sales, Public Relations,

  Book Description:
  Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market. This edition features several new chapters, examples, and information on how social media and globalization are shaping PR.

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