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The Intelligent Asset Allocator: How to Build Your Portfolio to Maximize Returns and Minimize Risk

  • Authors: WILLIAM - William Bernstein - Bernstein - William J. - William J.; Darst - David M. and Be…
  • ISBN 10: 0071362363
  • ISBN 13: 9780071362368
  • Edition: 1
  • Release: September 22, 2000
  • Format: Hardcover (206 pages)
  • List Price: $29.95
  • More Details

    List Price: $29.95

    Tags: Business & Investing, Popular Economics,

    Book Description:
    “Bernstein has become a guru to a peculiarly ’90s group: well-educated, Internet-powered people intent on investing well—and with minimal ‘help’ from professional Wall Street.”--Robert Barker, BusinessWeek William Bernstein is one of today’s most unlikely financial heroes. A practicing neurologist, he used his self-taught investment knowledge and research to build a popular investor’s website. Now, in the plain-spoken The Intelligent Asset Allocator, he shows independent investors how to build a diversified portfolio—without the help of a financial advisor. A breath of fresh air for investors tired of overly technical investment tomes, this book will help investors: Learn the risk/reward characteristics of various investment types Understand and apply portfolio theory for an improved risk/reward ratio Sharpen their focus, and take control of their investment programs William Bernstein runs a website—www.efficientfrontier.com—known for its quarterly journal of asset allocation and portfolio theory, Efficient Frontier.

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