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Essentials of Entrepreneurship and Small Business Management

  • Author: Norman M. Scarborough
  • ISBN 10: 0132453266
  • ISBN 13: 9780132453264
  • Edition: Global ed of 6th rev
  • Release: February 1, 2010
  • Format: Paperback (648 pages)
  • List Price: Unknown
  • More Details

    Tags: Business & Investing, Small Business & Entrepreneurship, Entrepreneurship,

    Book Description:
    For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management. The tools to launch a new venture and the knowledge for entrepreneurial success. With a practical, "hands on" approach to entrepreneurship, this text aims to provide students with the knowledge and tools they need to launch a business so that it has the greatest chance for success. The sixth edition keeps pace with the fast-growing and ever-changing world of entrepreneurship by including updated content, statistics, and examples, as well as new cases and a new sample business plan.

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