Entrepreneurship and Small Business Management

• Authors: Steve Mariotti - Caroline Glackin - Caroline - Mariotti - Steve; Glackin - Steve: Glackin
• ISBN 10: 0135030315
• ISBN 13: 9780135030318
• Edition: 1
• Release: January 7, 2011
• Format: Paperback (736 pages)
• List Price: $139.33
• More Details
  
  

  List Price: $139.33

  Tags: Business & Investing, Small Business & Entrepreneurship, Entrepreneurship,

  Book Description:
  Written by award-winning experts, Steve Mariotti and Caroline Glackin, Entrepreneurship and Small Business Management   presents complex economic, financial and business concepts in a manner easily understood by a variety of students. Based on a proven curriculum from the Network for Teaching Entrepreneurship (NFTE), it is organized to follow the life-cycle of an entrepreneurial venture–from concept through implementation to harvesting or replication. Filled with examples from a broad range of industries, it moves further into the entrepreneurial process–discussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses.

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