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The Right-Brain Business Plan: A Creative, Visual Map for Success

  • Authors: Lee - Jennifer Lee - Chris (FRW) - Jennifer / Guillebeau - Jennifer Lee; Illustrator-Kate …
  • ISBN 10: 1577319443
  • ISBN 13: 9781577319443
  • Release: February 23, 2011
  • Format: Paperback (240 pages)
  • List Price: $19.95
  • More Details

    List Price: $19.95

    Tags: Business & Investing, Small Business & Entrepreneurship, Entrepreneurship,

    Book Description:
    Turn Passionate Ideas into Profitable EnterprisesDo you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it’s like to make the entrepreneurial leap — and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee’s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They’ll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy.Discover how to:* Develop a financial plan with fun and flair * Select your circle of support to get the work done* Clarify your business values and goals * Paint a picture of your business landscape* Understand your competition and what makes you stand out from the crowd* Identify your perfect customers and create a marketing plan to reach them* Map out concrete action steps to bring your Right-Brain Business Plan to life

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