ISBN 9780205405732 | 0205405738 Textbooks - "Strategic Writing Multimedia Writing for Public Relations Advertising Sales and Marketing and Business Communication" by Charles Marsh David W Guth Bonnie Poovey Short Charles Marsh David W Guth Bonnie Poovey Short

Authors: Charles Marsh - David W. Guth - Bonnie Poovey Short - Charles Marsh; David W. Guth; Bonnie…
ISBN 10: 0205405738
ISBN 13: 9780205405732
Release: July 19, 2004
Format: Spiral-bound (272 pages)
List Price: $67.00
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List Price: $67.00

Tags: Children's Books, Reference & Nonfiction, Language Arts,

Book Description:
Strategic Writing emphasizes the strategic, goal-oriented mission of good media writing, with clear, concise instructions for nearly 40 types of writing documents. This multimedia, multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. Featuring a spiral binding, numerous examples and a user-friendly "recipe" approach, it is ideal for classroom use.

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Strategic Writing: Multimedia Writing for Public Relations, Advertising, Sales and Marketing, and Business Communication