Social Media Marketing: An Hour a Day
- ISBN 10: 0470344024
- ISBN 13: 9780470344026
- Author: Dave Evans
- Edition: Paperback
- Release: 2008-10-13
- Format: Paperback (432 pages)
- List Price: $29.99
- Tags: Computers & Internet, Web Development, Business & Culture, Web Marketing, Home Computing, Internet
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Book Description: If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like YouTube.
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