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International Business Law and Its Environment, Eighth Edition (South-Western Legal Studies in Business Academic Series)

  • Authors: Richard - Schaffer - Dhooge - EARLE - Richard Schaffer - Beverley Earle - Filiberto Agusti…
  • ISBN 10: 0538473614
  • ISBN 13: 9780538473613
  • Edition: 8th
  • Release: January 26, 2011
  • Format: Hardcover (736 pages)
  • List Price: $240.95
  • More Details

    List Price: $240.95

    Tags: Law, Business, Franchising,

    Book Description:
    International Business and Its Environment delivers comprehensive coverage of the legal, cultural, political, economic, and ethical issues global business managers face. Focusing on the trade, licensing and investment life-cycle that many domestic (new-to-international) and multinational organizations experience, the authors present the market-entry strategies, increasing levels of penetration into foreign markets, and set of risks that firms encounter during each life-cycle phase. From protecting and licensing intellectual property to learning the special challenges of doing business in developing countries and non-market-economies, the 8th Edition helps you understand the most important and emerging issues in global business law through its cutting-edge cases and real-world examples, relevant case questions, managerial problems, and ethics activities.

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