Book Description: The New Design series celebrates some of the finest graphic design talent from cities around the world. Fresh, eye-opening and informative, this series introduces valuable new collections of work for design enthusiasts to savor, from advertising and media aficionados to artists, educators, students, and all those with a keen interest in contemporary graphic design. This unique series is an insider's guide to the designers and design firms that are making a reverberating impact on the industry worldwide. New Design: Amsterdam focuses on 25 designers whose work is pushing the design envelope and is unique to the Dutch aesthetic. Featuring a range of work from posters to web design, to brochures, letterheads and packaging, this book illustrates how Amsterdam continues to be a leader and innovator in the design industry.