Starting an Online Business All-in-One Desk Reference For Dummies (For Dummies (Computer/Tech))
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Tags:
Reference / Business & Investing / Small Business & Entrepreneurship / Entrepreneurship / Marketing / Computers & Internet
- Authors: Joel Elad - Shannon Belew
- Edition: Paperback
- Release: 2006-10-02
- Format: Paperback (840 pages)
- ISBN 10: 0764599291
- ISBN 13: 9780764599293
- List Price: $29.99
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Book Description: Eleven minibooks comprising nearly 800 pages offer would-be online entrepreneurs all the information they need to launch an e-business and succeed in today's marketplace Unlike competing guides, this book explains how to redesign a site, retool marketing strategies, and run a nonprofit site as well as offering in-depth coverage of how to secure a site and move from retail to e-tail Minibooks cover online business basics, legal and accounting matters, Web site design, operational issues once a business is up and running, Internet security, how to boost sales, taking a brick-and-mortar business online, storefront selling at eBay and elsewhere, fundraising at a nonprofit site, running a niche e-business, and advanced e-commerce techniques and strategies
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