Media of Mass Communication, The (9th Edition) (MyCommunicationLab Series)
- ISBN 10: 020552110X
- ISBN 13: 9780205521104
- Author: John C Vivian
- Edition: 9
- Release: 2008-02-24
- Format: Paperback (536 pages)
- List Price: $104.00
- Tags: Reference, Words & Language, Communication, Nonfiction, Social Sciences, Media Studies
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Book Description: Rich with contemporary issues and trends, Vivian's The Media of Mass Communication 9e balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package. Widely praised for its dynamic writing style, this ninth edition engages the reader with up-to-date and relatable examples, a vibrant new design and photo program, and an abundance of multimedia resources.
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