Creating Powerful Radio: Getting, Keeping and Growing Audiences News, Talk, Information & Personality Broadcast, HD, Satellite & Internet
- ISBN 10: 0240519280
- ISBN 13: 9780240519289
- Author: Valerie Geller
- Edition: Paperback
- Release: 2007-03-08
- Format: Paperback (368 pages)
- List Price: $39.95
- Tags: Reference, Writing, Entertainment, Radio, Entertainment: Radio: General Broadcasting,
Featured Bookstore
-
Used
$15.98
New
$31.43
Book Description: Creating Powerful RadioFor Managers, Programmers and Talent* GROW AUDIENCES - Increase your ratings! LifeStage Demographics: Know your audience and how they listen.* PROGRAMMING Build exciting programming - even on dull news days - with proven techniques to guide programmers and talent to the next level of performance.* NEWS: Write, produce and deliver powerful news. Learn multiple version techniques and much more. * PERSONALITY Identify winning talent. Develop strong air personalities. Learn to manage high ego talent and motivate your staff to do their best.* TALK Secrets to improve your show. Learn powerful radio interview techniques and ways to make the talk win big.* INFORMATION Break down the walls between news and entertainment radio. Creative methods to easily write and deliver complex, detailed stories or issues using the multi-version method.* PROMOTIONS Learn methods to spread the word about your station and write powerful copy for more effective promos and commercials* AIRCHECKING A comprehensive step-by-step guide to show prep and effective airchecking.Valerie Geller is an internationally acclaimed broadcast consultant working with stations that emphasize news, talk, information and personality radio. www.gellermedia.com * GROW AUDIENCES - Increase your ratings! LifeStage Demographics: Know your audience and how they listen.* PROGRAMMING - Build exciting programming - even on dull news days - with proven techniques to guide programmers and talent to the next level of performance.* PERSONALITY - Identify winning talent. Develop strong air personalities. Learn to manage high ego talent and motivate your staff to do their best.* TALK - Secrets to improve your show. Learn powerful radio interview techniques and ways to make the talk win big.* INFORMATION - Break down the walls between news and entertainment radio. Creative methods to easily write and deliver complex, detailed stories or issues using the "multi-version" method.* PROMOTIONS - Learn methods to spread the word about your station and write powerful copy for more effective promos and commercials* AIRCHECKING - A comprehensive step-by-step guide to show prep and effective airchecking.
| Summary of Lowest Prices | Sort By: Price Condition | ||||||
|---|---|---|---|---|---|---|---|
| Seller | Condition | Price | Shipping | Details | Total |
||
 |
Used |
$15.58 | $3.00 | Details | $18.58 | View All Used |
|
 |
Rental |
$24.49 | $5.49 | Details | $29.98 | View All Rental |
|
 |
New |
$29.22 | Free | Details | $29.22 | View All New |
|
 |
International |
$42.00 | $4.00 | Details | $46.00 | View All International |
|
| Used Books | ||||||
|---|---|---|---|---|---|---|
| Seller | Price | Shipping | Details | Availability | Total | |
| |
$15.58 | $3.00 | Details | Ships 2-3 days | $18.58 |
|
 |
$15.98 | $3.49 | Details | Ships 2-3 days | $19.47 |
|
 |
$26.25 | $3.99 | Details | Ready to ship | $30.24 |
|
 |
$34.15 | Free | Details | Ships 2-3 days | $34.15 |
|
 |
$40.90 | $3.99 | Details | Ships 2-3 days | $44.89 |
|
| New Books | ||||||
|---|---|---|---|---|---|---|
| Seller | Price | Shipping | Details | Availability | Total | |
| |
$29.22 | Free | Details | Ready to ship | $29.22 |
|
 |
$29.22 | Free | Details | Ready to ship | $29.22 |
|
| |
$29.22 | Free | Details | Ready to ship | $29.22 |
|
 |
$29.79 | $3.99 | Details | Ships 2-3 days | $33.78 |
|
| |
$31.43 | $3.49 | Details | Ships 2-3 days | $34.92 |
|
 |
$33.38 | $3.96 | Details | In Stock | $37.34 |
|
 |
$38.48 | Free | Details | Ready to ship | $38.48 |
|
| |
$35.34 | $3.99 | Details | Ships 2-3 days | $39.33 |
|
| |
$31.60 | $9.15 | Details | Ships 2-3 days | $40.75 |
|
 |
$37.58 | $3.97 | Details | Ships 3 Days or More | $41.55 |
|
 |
$37.95 | $3.65 | Details | Ships 3 Days or More | $41.60 |
|
 |
$41.01 | $0.99 | Details | Ready to ship | $42.00 |
|
 |
$38.35 | $3.97 | Details | Ships 3 Days or More | $42.32 |
|
 |
$40.95 | $3.50 | Details | Ships 2-3 days | $44.45 |
|
| |
$44.30 | $3.99 | Details | Ships 2-3 days | $48.29 |
|
 |
$47.37 | $3.95 | Details | Ready to ship | $51.32 |
|
| See 6 More New Titles >> | ||||||
Book Rental  |
||||||
|---|---|---|---|---|---|---|
| Seller | Price | Shipping | Details | Availability | Total | |
| |
$24.49 | $5.49 | Details | Ready to ship | $29.98 |
|
| International Editions |
||||||
|---|---|---|---|---|---|---|
| Seller | Price | Shipping | Details | Availability | Total | |
| |
$42.00 | $4.00 | Details | Ships 2-3 days | $46.00 |
|
Content Copyright © 1999-2009 Terms and Conditions of Use, Security and Privacy Policy | Resources: 1 2 3 | Site Map
