Book Description: What does your math course have to do with the latest TV shows or Hollywood movies? Plentyâ€“if youâ€™re using the right text. Mathematical Ideas, Twelfth Edition brings the best of Hollywood into the classroom through descriptions of video clips from popular cinema and television. Well-known author John Hornsbyâ€™s innovative approach is enhanced with great care in this revision, and refined to serve the needs of you and your instructor. Streamlined and updated, it offers a modernized design, new bubble pointers for Example annotations, and much more. It retains the consistent features, friendly writing style, clear examples, and exercise sets for which this text is known.