ENV : prod
CLUSTER : east
SERVER : va1.pricenetwork.com
image
The Balanced Scorecard: Translating Strategy into Action
by: Robert S. Kaplan - David P. Norton
0875846513 / 9780875846514

Book Description:
The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change.

The Balanced Scorecard: Translating Strategy into Action

Buyback (Sell directly to one of these merchants and get cash immediately)

No Offers.

Currently there are no buyers interested in purchasing this book. While the book has no cash or trade value, you may consider donating it

campusbooks.com  BBB Business Review CopyScape