Marketing Principles & Perspectives

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Authors: William O. Bearden - Thomas N. Ingram - Raymond W. LaForge

ISBN 10: 0071214305

ISBN 13: 9780071214308

Edition: 4

Released: Jun 11th, 2026

Format: Hardcover (596 pages)

Marketing Principles & Perspectives

ISBN 13: 9780071214308

ISBN: 0071214305

Authors: William O. Bearden - Thomas N. Ingram - Raymond W. LaForge

Edition: 4

Publisher: McGraw-Hill/Irwin

Format: Hardcover (596 pages)

Released: Jun 11th, 2026

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