Consumer Behavior: Building Marketing Strategy (McGraw-Hill/Irwin Series in Marketing)

Consumer Behavior: Building Marketing Strategy (McGraw-Hill/Irwin Series in Marketing)
Consumer Behavior: Building Marketing Strategy (McGraw-Hill/Irwin Series in Marketing)
ISBN 13: 9780071214698
ISBN: 0071214690
Authors: Del I. Hawkins - Kenneth A. Coney
Edition: 9
Publisher: McGraw-Hill
Format: Hardcover (790 pages)
Released: Jun 11th, 1869
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